HISTORY UNTOLD
PRO LEAGUE CHAMPIONS' PLAYOFFS
We took a trip "back to the future" using the magic of AI.
This campaign situated the athlete as if they were 60 years old and had them look back to the 2023 Playoffs.
DOP: @jellehumblet | Sander Heynderickx
Camera: Sander Heynderickx | @enterdanement
Production: @evelienv1 | @josderkeyser
Runner: @jolien_delval | @manonlaenen
AI VFX: @huysmanjens
PostProd: @jellehumblet
BTS: @dondoncos | @jarne.verbaenen
Editorial Lead: @thijsvloebergh | @jon_anciaux
Creative Director: Yours Truly.
Camera: Sander Heynderickx | @enterdanement
Production: @evelienv1 | @josderkeyser
Runner: @jolien_delval | @manonlaenen
AI VFX: @huysmanjens
PostProd: @jellehumblet
BTS: @dondoncos | @jarne.verbaenen
Editorial Lead: @thijsvloebergh | @jon_anciaux
Creative Director: Yours Truly.
Studio Photography - Manuel Lopez
AGING PROCESS
Composition retouching and color correction - Jarne Verbaenen
THANK YOU FOR WATCHING
© 2023 Eleven Sports Belgium
Project developed as part of my duties as Creative Director at Eleven Belgium.